From Frustration to Innovation: The SnowCap Story.
At Clearwater Wellness Co., we're a small, family-owned business based in Melbourne, Australia, driven by a shared passion for wellness and the transformative power of cold water therapy. Like many in our community, we were frustrated by the hassle and high cost of keeping an ice bath consistently cold so we set out to change that!
SnowCap was born from that need and with a desire to create a beautifully designed, smart, and accessible cold therapy solution that removes the hassle of sourcing or making ice and cumbersome plumbing. Backed by a team that includes a medical doctor and Olympian, a Shark Tank-winning serial entrepreneur, and an engineer with elite athletic experience, we've combined deep performance insight with cutting-edge technology to create something truly revolutionary.
We're proud to be building this from the ground up with care, intention, and a commitment to the community we're innovating for. SnowCap isn't just about recovery, it's about creating space for resilience, energy, and mental clarity in everyday life. Whether you're a high-performer or simply looking to feel better in your body, we're here to support you one plunge at a time!
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Laynton Allan
After a standout appearance on Shark Tank Australia ignited his business journey, Laynton brings sharp strategic insight and a drive for innovation to Clearwater Wellness Co. A seasoned entrepreneur with a proven track record and successful exit behind him, "Layts" has been the driving force behind SnowCap's vision and is energized by the opportunity to scale a category-disrupting wellness product globally. -
Antoni Kindler
Antoni is an Olympian turned entrepreneur with a passion for building brands and creating meaningful impact. Having led business expansion in both the consumer goods and medical industries, he thrives on strategy and growth. Antoni is driven by the mission to make high-performance wellness accessible to everyone, empowering people to feel and perform their best every day. -
Max Chapman
An awarded mechanical and design engineer, Max has been the driving force behind SnowCap's technical development. Known for challenging convention and solving complex design problems, he's applied his expertise to engineer a product that's as precise, reliable, and performance-driven as it is beautiful. -
Dr. Matthew Guest
Matt is the driving force behind the origins of SnowCap and our momentum moving forward. A critical care physician and Olympian, he brings a rare mix of focus, creativity, and high performance to everything we do. Having experienced firsthand the profound impact of cold water therapy on his own health and wellbeing, Matt is deeply committed to making recovery more accessible and meaningful for individuals around the world.
From Vision to Reality— Thanks to Our Supporters.
SnowCap's journey began with a leap of faith, not just from us, but from the hundreds of early supporters who backed our vision on Indiegogo. In the first 24 hours alone, we raised over $250,000 and went on to exceed our original funding goal by more than 1,070%! We were honored to be named an Indiegogo Team Favorite and humbled by the enthusiasm from the people around the world who saw the potential in what we were building.
That campaign wasn't just about raising funds, it was about forming a community that believed in a better way to do cold therapy. Every message, every share, and every contribution has been integral in shaping what SnowCap is today. We're so deeply grateful to everyone who backed us from the very start, and it fuels every step we take toward building something truly incredible.
"Twelve months ago, I looked at cold water therapy only for muscle recovery. then, through a high stress period, I needed an edge, and cold water therapy became my superpower."
